who
Cakezone was proposed to be synonymous with the eat-needs for all cravings. Whether you are alone and want to celebrate a victory or even a family get together to celebrate and cherish sweet moments. Affordability and accessibility packaged in premium treats.
//scope
Logo redesign
Branding
Packaging
Compiled Brandbook
//approach
Customer Research
Competitor Analysis
Improve Accessibility
Work on Brand recall
Design assets
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